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Crowdfunding Best Practices: Steps & Stories to Help You Launch a Successful Campaign provides a roadmap for anyone who wants to run a crowdfunding campaign. You will gain valuable insights into the world of crowdfunding with a special focus on raising funds for medical causes. This book is a resource highlighting the key elements of a campaign from start to finish with advice from industry experts and campaign organizers who ran highly successful campaigns. This step-by-step guide starts with the basics, and develops all aspects of a campaign. You will learn about a pre-game plan before the campaign launch, messaging, tools to reach your target audience, creating a video, effective use of social media, and much more. Crowdfunding offers a unique opportunity to engage your network to support your cause.
